E-cofridge - save your cash, food from the trash and our planet

Innovation Cup

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Project name


Project statement

E-cofridge aims to tackle food waste caused on the consumer level

Project description

Our project aims to reduce food waste by helping consumers improve their consumption habits. We focus on consumers as their individual actions are the biggest driver of food waste. We are building an app that takes an holistic approach to food waste, based on research on what drives individuals to waste. The app provides: expiry reminders, recommended shopping lists based on user behaviour, educational guidance on how to store and consume food, recipes and data-driven statistics on current user habits.